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From concept to reality. This is Papermoon.

Properly merchandised product presents the strength of the brand. IDEA has developed flexible, functional, current, and elegant store plans that effectively, efficiently communicate with the customer.

• Sage green on the walls (excluding the traditional red cash desk) distinctively sets the store apart, and directs attention to the displays.
• Modular walls allow the flexibility to adapt presentations to changing needs, fashions, seasons, or whims.
• Easily recognized promotional areas draw interest and traffic to items on-sale, or of special value.
• Clothing racks that effectively display a single coordinated theme.
• Gondolas – proven bi-faced displays that are practical and effective in-store presentations.
• The warm, bright atmosphere of the store is supported by the neutral tones of the laminated wood floor.